Growth-led B2B SaaS SEO Agency For US, UK, India Startups

B2B SaaS SEO Agency To improve your website traffic conversion rate

We are a B2B SaaS SEO agency that helps grow your SQLs and MQLs organically with our proven SEO frameworks, driving ARR to new heights.

We Scaled 100+ Global B2B SaaS and Tech Companies 🚀

More reasons to be your trusted SEO Agency Partner

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Comprehensive SEO Checklist
 

Get our exclusive SEO Audit Checklist, worth $99, that we created after working with 100+ clients.

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Free Premium SuiteJar Account

You’ll get the premium plan of SuiteJar- an All-in-One SEO Tool worth $99/month.

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Detailed SEO Audit & Suggestions

Our expert SEOs help you with detailed Audits and suggest you the changes you need to make.

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Complimentary CRO

With our B2B SaaS SEO service, you get Conversion Rate Optimization for free.

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Backlink Outreach
 

We have a highly successful framework to get high-quality, relevant backlinks for your website.

Why is your agency’s or in-house marketer’s SEO not working?

Because they preach, pray and use the same old Traditional Average SEO methods.

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Focuses On Website Traffic, Not Conversion

Traditional SEO is more focused on finding keywords that have low difficulty and high volume leading to traffic with poor SQL, MQL acquisition, and low conversion.

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A Lot Of Content That Doesn’t Address User Queries

Traditional SEO methods make use of low-hanging keywords to create more content to bring in high volumes of traffic to your website, but it fail to address the users’ pain points.

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Scattered Content Without Topical Authority

Having a lot of content on your website doesn’t mean you’re authoritative from Google's point of view. Conventional SEO strategies fail to position yourself as an authoritative source in the niche you’re focused on.

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Focuses a lot on Generating paid Backlinks

Companies buy backlinks from agencies or consultants. Backlinks help, but paid backlinks backfire.

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Most importantly fails in Conversion Rate Optimization

The website has qualified traffic, good content yet not able to get enough closures!

How growth.cx’s framework stands out and helps you in SEO?

Growth-led SEO, our proven secret framework

Marketing-led SEO

  • Technical SEO

  • Onpage SEO

  • Offpage SEO

  • Focusing on indexing in the first three months Improving the webpages’ impression & traffic in the next three months

  • Conversion Rate Optimization in the following three months.

  • Product-led SEO

  • Include your product use cases in educational content like blogs and whitepapers.

  • Collaborate with integration partner apps to get visibility from their websites.

  • Strong presence in marketplaces like G2

  • Content-led SEO

  • Focus on finding keywords and phrases relevant to answering user search queries and industry trending topics.

  • Cluster topics and contents to position your brand as a trusted source of knowledge in your focus niche.

  • 6-month Content Calendar based on keyword research and competition analysis

  • Content creation based on the calendar (create as much as content in the first 6 months)

  • Monitor UX signals and optimize content and strategy to meet KPIs and boost relevant organic traffic.

  • We understand every SaaS company is unique and tries to solve different pain-points. That is why we have decided to dump the age-old SEO methods used by conventional marketing agencies and employ a new framework, ‘Growth-led SEO’. Designed for new-age B2B companies to win in a competitive market.

    Our Instant B2B SaaS SEO Team

    Works just like your in-house team, but without the cost & time of building an in-house Marketing Team

    Our Checklist to Scale SaaS SEO Marketing

    Keyword Discovery

    We do extensive keyword research to find keywords that answer your potential customer's search queries and also keywords that people in your niche and industry love to link to and share.

    Product Marketing Content

    We take every opportunity to promote and showcase the features of your products to potential leads. Our content, be it blogs, articles, whitepapers or social media posts, are created to show how users can use your product to achieve their goals easily.

    A complete health check-up of your site

    We conduct a complete diagnostic of your website to find issues that are hindering your visibility and ranking. We also analyze all existing content to understand better how to optimize it for your audience.

    A Custom Content Strategy for Your SaaS Product

    A unique content strategy is drawn from the ground up keeping in mind your product and how it can help your audience. We find the best channels to promote and share the content such that it brings relevant traffic to your website.

    A Deep Look Into Your Business

    We perform deep research about your industry, product, audience and also your competitors, to better understand and position your product in our marketing strategy.

    Produce Content That Drives qualified Traffic

    We create content based on the E.A.T, which is much preferred by Google. It also helps you boost the domain and topical authority of your website while also bringing in organic relevant traffic.

    Observe and optimize

    Once we publish the content we keep monitoring the UX signals of your website and sketch plans to optimize and improve KPI metrics. With over a decade of expertise working with SaaS startups, we ensure that your content is up to standards to rank in the top of Google Search Results.

    Create a Positive Impact No Matter How Small

    We constantly watch and audit your website to ensure it is crawlable, indexable and structured. We are always on the lookout to create content that can connect and provide value to your readers and help your potential leads make a purchasing decision. We track the progress of the website and optimize our work to drive growth to your SaaS Company constantly.

    Why growth.cx Should Be Your Go-To for SaaS SEO Agency

    Building Your Own SEO Team

    • Building an in-house team means a big investment in hiring and training.
    • Unproven methods can waste time and miss opportunities.
    • Your SEO efforts might not integrate with other departments, hindering overall growth.
    • Creating an effective SEO strategy takes time, with results often delayed.

    You in-house SaaS SEO team by growth.cx

    • Eliminate the cost of building your own team.
    • Get access to premium SEO tools at no extra cost.
    • Our proven strategies have helped more than 60+ SaaS startups grow reliably.
    • Get a clear roadmap and reliable results you can trust with our SaaS SEO services.

    SaaS SEO Process Optimized for Your Website Growth

    01

    Strategy and Planning

    We begin our strategy and planning with a detailed competitor analysis to identify gaps and possibilities, followed by a thorough keyword research process to find profitable keywords tailored to your niche. This phase includes setting up the GSC, conducting a technical audit to detect and prioritize website errors, and developing a strategic plan integrating content optimization, mobile responsiveness, and social media integration.

    02

    Keyword Research

    Our keyword research is focused on identifying both high-volume and niche-specific keywords that align with your SaaS offerings. We ensure these keywords are integrated naturally into page titles, headings, meta descriptions, and throughout the content for better rankings.

    03

    On-Page SEO

    We optimize every on-page element, from meta tags to images, for better rankings. This includes ensuring keyword-rich content within the first 150 words, optimizing URL structures for better indexing, and improving internal linking to distribute page authority throughout your website.

    04

    Technical SEO

    Our technical SEO steps are comprehensive, providing your site is fully indexed and accessible by search engines. We manage sitemap submissions, enhance your site's crawl ability, address any canonical issues, and ensure your website meets all of Google's Core Web Vitals for speed and usability.

    05

    Off-Page SEO

    We extend your digital impression beyond your website with effective strategies like directory submissions, engaging in relevant forums, and leveraging social bookmarking sites. Our team conducts backlink analysis and engages in digital PR to build authoritative links and improve your website's domain authority.

    06

    Content SEO

    Our content strategy ensures all content on your site is engaging, informative, and optimized for SaaS SEO. This includes conducting content audits to identify and enhance underperforming content and ensuring all published content is free from duplication and aligned with SEO best practices.

    07

    Local SEO

    We optimize your online presence locally with Google My Business management, local keyword optimization, and creating geographically-targeted landing pages. This strategy is complemented by encouraging and managing customer reviews and local backlink building.

    08

    International SEO

    For SaaS providers targeting a global audience, we implement targeted international SEO strategies, including accurate hreflang annotations and localized content adjustments, to ensure your platform appeals to users in different regions.

    09

    Analytics and Reporting

    We set up comprehensive tracking via Google Analytics and provide detailed reporting on your SEO performance. This includes monitoring keyword rankings, analyzing traffic patterns, and continually identifying new opportunities for growth and optimization.

    10

    Mobile SEO

    We ensure that your SaaS platform offers an optimal mobile experience, with fast loading times and a responsive design that adjusts seamlessly across all devices. This includes optimizing for mobile search and ensuring all mobile content mirrors the desktop site to maintain consistency.

    11

    UX and Usability

    We focus on optimizing the overall user experience by enhancing the website's design and navigational structure, performing usability testing, and ensuring your site is accessible to all users, thereby improving engagement and conversion rates.

    12

    Voice Search Optimization

    As voice search becomes increasingly prevalent in these days of SaaS SEO. All the website content is optimized for voice queries, focusing on natural language processing and providing concise, direct answers to common questions.

    How growth.cx Proven Strategies Help You?

    01

    Brand Awareness

    Our SaaS SEO agency is committed to promoting your brand's presence online. We tailor the content to match with your specific audience, ensuring your brand voice is consistent and impactful. Through comprehensive SEO services, our team strategically positions your brand to stand out from your competitors.

    02

    Product-Led Content

    Our content professionals go beyond the basics by in-depth look into your product's unique features and benefits. We craft content that speaks directly to your audience, highlighting how your product solves their specific problems. This SaaS SEO approach builds trust and credibility, positioning your product as the go-to solution in its niche.

    03

    Organic Growth

    We focus on long-term growth strategies that align with your business goals. We don't just drive any traffic; we attract the right organic traffic that's more likely to convert into loyal customers. Our SaaS SEO services are backed by data, ensuring every piece of content, keywords, and campaign is optimized to reach and engage your ideal audience.

    04

    Topical Authority Building

    Establishing topical authority is important for standing out in your industry, and our SaaS SEO excels at identifying the most relevant and impactful topics within your niche. We then create high-quality content that answers your audience's questions and positions your brand as an expert in the field.

    05

    Conversion Rate Optimization

    We know that traffic alone isn't enough; it's the conversions that count. As a result-driven SaaS SEO agency, we utilize advanced CRO techniques to turn visitors into leads and leads into customers. Our services include continuous monitoring and tweaking of strategies to ensure we're always improving your conversion rates.

    100+

    Global SaaS Clients

    1000M+

    Impressions

    1M+

    Monthly Organic Traffic

    35000+

    Organic Leads

    TL;DR

    At growth.cx, we work to:

  • Bring relevant traffic to your website.
  • Increase your SQLs and MQLs.
  • Boost your website’s Pagerank and Domain Authority.
  • you as an authority in your industry.
  • conversion rates to skyrocket your MRR/ARR.
  • Grow with Our SaaS SEO Agency

    See how we’ve scaled other SaaS products with Growth-led SEO

    Factors.ai is an intuitive, AI-fueled marketing analytics and attribution platform

    Services provided:

    Content Marketing

    SaaS SEO

    Result:

    • 78 queries are positioned at No.1 on the SERPs
    • 291% increase in Organic Search Traffic
    • 110% increase in conversion rate in 5 months
    • 386 queries are positioned within the top 50 pages of the SERPs.

    Kriyam is a platform that facilitates field investigations in the BFSI sector, especially in the insurance field, with end-to-end tracking, video KYCs, and other online KYC management systems.

    Services provided:

    Content Marketing

    SaaS SEO

    Result:

    • Organic traffic grew from 10 to 35.
    • The click-through rate improved from 8 to 45.
    • The impression rate saw a significant increase from 113 to 13,700.

    Datalligence AI is the best OKR tracking software for optimizing and measuring your goals and tracking progress against objectives.

    Services provided:

    Content Marketing

    SaaS SEO

    Result:

    • Increased monthly organic traffic from 3,400 to 7,500 within 7 months.
    • Google Search Impressions rose from 370K to 563K within 7 months.

    Tringpartner is a call management system that helps businesses with call routing, call forwarding, call tracking, virtual phone numbers, etc.

    Services provided:

    Content Marketing

    Performance Marketing

    SaaS SEO

    Result:

    • We increased their quality leads by 688% in just three months.

    SurveySensum is an AI-enabled customer feedback platform.

    Services provided:

    Content Marketing

    CRO

    SaaS SEO

    Result:

    • 30 -50 demo requests per month i.e., 5-6/week on average
    • Generated $135k ARR
    • 295% increase in impressions
    • 93.03% increase in Organic Traffic

    New York, Singapore, Gurgaon & Jakarta

    A highly interactive, unified, and feedback-oriented school communication platform that connects schools, parents, teachers, and students.

    Services provided:

    Growth-led SEO

    Performance Marketing

    Social Media

    Web Development

    Website UI/UX

    Result:

    • 1202% increase in organic traffic in 11 months

    SalesQL is a Linkedin email finder tool which allows you to find personal and business emails, and phone numbers in Linkedin profiles in just one click with its Google Chrome or Microsoft Edge Extension.

    Services provided:

    Content Marketing

    Growth-led SEO

    Social Media

    Result:

    • 116% increase in organic traffic in just 3 months

    Qandle is a cloud-based HR solution designed for progressive organizations, covering all HR activities from hiring to retirement.

    Services provided:

    Content Marketing

    SaaS SEO

    Result:

    Organic traffic increased from 3,983 to 24,056 (504%) in 9 months.

    London, Hong Kong & Delhi

    Foaps is a restaurant order management system that helps hotels and restaurants manage their online orders more effectively through a single window.

    Services provided:

    Content Marketing

    Performance Marketing

    SaaS SEO

    Result:

    • Increased organic traffic from 800 to 10,000 visitors in just 9 months.
    • A predictable sales pipeline was built in 45 days.

    Frequently Asked questions

    What is SaaS SEO?

    It's the practice of optimizing a SaaS business to increase its online visibility in search engine results, attract more leads and traffic, and drive conversions.

    Why is SEO important for SaaS companies?

    SEO helps SaaS companies increase their online visibility, attract targeted traffic, and generate leads for growth and customer acquisition.

    Why is SEO important for B2B SaaS?

    SEO is necessary for B2B SaaS companies to enhance brand visibility, attract qualified leads, improve credibility, and revenue growth through organic search channels.

    How do you ensure deliverables when you work with multiple B2B SaaS SEO agencies?

    We form a dedicated team for each client with a dedicated Point of Contact (POC), and we’re 24x7 responsible for our committed deliverables.

    Why should I choose growth.cx’s B2B SaaS SEO agency?

    Our Growth-led SEO is the key to unlocking the organic growth of your brand. By combining the best techniques from traditional and modern SEO practices, we at growth.cx are able to position our B2B SaaS clients as thought leaders in their industry.

    What can I expect to get from this unique SEO service?

    We combine marketing, content, and product SEO to boost organic traffic and generate leads. Our in-house team builds a strong online presence, optimizes content, and targets keywords to attract potential customers and convert them into MQLs and SQLs

    What type of businesses have you managed SEO channels for?

    growth.cx is a full-service product marketing agency, and our in-house teams are experts in driving growth for B2B SaaS startups. Some of the companies where we have driven results with SaaS SEO are SurveySENSUM, SalesQL, toobler, and foaps. You can take a look at our customer page to know more.

    How many people from growth.cx will be managing my project?

    We have a team of 4 experienced SEO professionals planning, executing, monitoring, analyzing, and reporting weekly on the progress of the SEO efforts. Our team will craft a unique B2B SEO strategy that is focused on positioning you as a thought leader, increasing your brand visibility, and driving MQL, SQL, and PQL growth.

    Does your strategy include multi-channel marketing?

    Our team can easily create an Omni-Channel Strategy for your SaaS business by coordinating with our other internal teams experienced in Content Marketing, Growth Marketing, Performance Marketing, and Social Media Marketing. Our priority is to save your time and energy so that you can do what you do best – Create wonderful products and experiences.

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