Anuja Benny
Author Contributions
Insights, articles, and perspectives shared by Anuja Benny across topics and industries.
Best Go-to-Market Agencies for B2B SaaS Companies in 2027
B2B software buyers no longer evaluate vendors the way they did two years ago. According to G2’s 2026 Buyer Behavior Report, 51% of B2B…
AI SEO Consultant: What Should You Actually Outsource vs. Keep In-House?
Forrester’s 2026 Buyers’ Journey Survey found that generative AI usage somewhere in the purchase process rose from 89% in 2025 to 94% in 2026…
7 Best SaaS Digital Marketing Agencies in Delhi for 2027 Growth
According to industry reports, India’s SaaS market is projected to reach $50 billion by 2030, with Delhi-NCR spanning Gurgaon, Noida, and Faridabad contributing a…
Why Do B2B SaaS Video Marketing Guides Prioritize Views Over Pipeline?
Video is now a standard part of modern marketing. According to Wyzowl, 91% of businesses use video as a marketing tool, and Wistia reports…
Is Your SaaS Pricing Model Quietly Capping Your Revenue Growth?
Imagine you are doing everything you can. You’re acquiring new customers, increasing product adoption, investing in go-to-market initiatives, and expanding your market presence. Yet…
SaaS Link Building Strategies for B2B Growth in 2027
The way SaaS link-building services work has shifted significantly in recent years. Traditional tactics like mass guest posting or low-quality directory submissions no longer…