Outbound Revenue Engine
How did growth.cx help Scalevista achieve 80% open rates and 5 to 10 responses per outreach campaign?
80%
open rate
5-10
Positive responses per campaign
3-4
Demo bookings in each month
About Scalevista
Scalevista is a web and mobile app development company with a dedicated team committed to custom software development. They offer a range of services, including custom software development, mobile development, web development, Salesforce and cloud integration, and API management. Their expertise includes backend development, mobile applications, frontend development, DevOps solutions, and enterprise software for your project.
Website :
https://scalevista.com/Business Type :
IT & Technology
Industry :
Software Sector
Offices :
Pune, India
Ideal Customer Profile :
Buyer Persona: Chief Information Officer (CIO) Chief Technology Officer (CTO) Chief Executive Officer (CEO) IT Operations Manager Technical Support Manager Head of Engineering Product Manager VP of Product VP of Engineering Director of Engineering IT VP Business Unit Operations Manager
Target Location: US
Company Size: 50-500
Challenges they faced
Scalevista faced the challenge of attracting high-value leads that matched their ideal customer profile. This required creating a targeted prospect database and personalized email content and launching an outreach program with systematic follow-ups.
Our Strategy & Execution
To help RedPlanet Solutions reach key decision-makers in GIS, utilities, telecom, and infrastructure, we used a focused, intent-driven outreach strategy to simplify their technical offering and convert interest into meaningful conversations.
Understanding the Ideal Customer Profile (ICP)
We conducted a detailed analysis of Scalevista's ideal customer profile, covering firmographics (company size, industry), technographics (marketing tools used), and behavioral demographics (web behavior, content consumption).
Prospect Database Building
We built a complete lead database, identifying up to 1,000 qualified prospects each month by industry directories, competitor analysis, and social media data.
Personalized Email Content
Then we crafted engaging and personalized email content tailored to address each prospect's specific needs and challenges. It helps in increasing the likelihood of capturing attention and driving engagement.
Multi-Touch Outreach
We implemented a strategic email outreach campaign with a sequence of well-timed follow-ups, ensuring consistent communication and maximizing response rates. Scalevista saw a significant boost in lead generation and engagement, demonstrating the effectiveness of our targeted outreach strategy.
Tools Used
- Apollo.io & Sales Navigator
- Apify
- SalesHandy
Activities
- Lead scrapping
- Outreach
- Cold Email
End Result
- 01 chieved an exceptional average open rate of 80%, showcasing compelling email subject lines and strong sender credibility.
- 02 Personalized content and a targeted approach generated 5 to 10 responses per outreach campaign, indicating genuine interest from qualified leads.
- 03 Generated 3-4 scheduled calls with potential customers each month, enabling Scalevista's sales team to engage effectively with high-quality leads.
Case Studies
Key Services : Branding, Website UI, Content Marketing, Messaging, Positioning, Wordpress Development, SEO, LinkedIn Growth, Outbound Marketing.
Key Services : Website UI, Content Marketing, Messaging, Positioning, Wordpress Development, SEO, LinkedIn Growth, Outbound Marketing
Key Services : Branding,Website UI, Content Marketing, Messaging, Positioning, Wordpress Development.