Eye-openers

How did JioCinema hit $36Mn+ in revenue with a broken product? A case study for SaaS startup founders

Would you wait to launch a stable product version or get a “minimum viable product” out and start gathering feedback?  You may have faced this crucial decision-making dilemma as a B2B SaaS startup founder. So, what are your options? The first option is that you wait. If you wait, you can launch a bug-free product …

10 B2B SaaS Trends That Will Drive The Industry In 2023

SaaS, or Software-as-a-service, has touched all aspects of businesses. Nowadays, companies need to comprehend the SaaS business model. The requirement to include the most recent SaaS developments is expanding. Businesses are adopting SaaS developments in 2023 to obtain an advantage in a fiercely competitive digital environment. According to a report by BetterCloud on the impact …

What is B2B SaaS marketing?

B2B SaaS Marketing is a business trend that has entered the digital age. It includes cloud-based applications used by companies for a range of jobs, including accountancy, office efficiency, customer relationship management (CRM), and other work-related duties. This digital revolution has forced companies to change their communication tactics to stay competitive in the market. Businesses …